Lots of Realtors® have more than one website, but is it really worth it? The More the Better, Right? Web designers looking to sell more product will say that multiple websites will: give more places for leads to visit create … Continue reading →

Today RealPageMaker released a massive free upgrade to all customer’s website MLS Searches: The new search Engine includes: Predictive searching (in Beta) Address, MLS Number, Neighborhood, and City specific searching Ability to choose between sliders and drop-downs List view for … Continue reading →

Ever wanted to get free exposure on Google? Now you can! Google has a service called the Local Business Center, which allows you to add and edit a listing for your business so that it’ll appear in some search results … Continue reading →

What will be your most costly mistake this year? Vacationing at the wrong time? Not working hard enough to lower your sellers’ expectations? Being late for a big meeting? Not being on Twitter? Guess what… it’s none of these. The … Continue reading →

Most agents think of their websites as a single-use tool, capable of delivering value only once to each visitor. The key to being successful is keeping the website useful so that visitors keep coming back. Here’s how to do it, … Continue reading →

Even the slightest difference in wording can turn a killer listing description into a wet noodle. Here are the top 4 mistakes you can’t afford to make: 1. Being Bland Check out this lack-luster description: “Good 1 bedroom apartment on … Continue reading →

For a professional website, take our trial: Full Name: Email Address: Phone Number: Website: Agents are often sold on websites because they are great looking or they are “all about Twitter.” Unfortunately, most of them lack the most important tool… … Continue reading →

Ever wondered why some Realtor® websites make it and others don’t? Here are 6 vital must-haves that can make or break almost every website: 1. Personalized Content Whether it’s testimonials, profiles, marketing information, etc., successful websites must have customized content … Continue reading →

There are any number of online classifieds that Realtors can post listings to, but which ones are actually going to improve sales? Here are the metrics I’m using the gauge the effectiveness of various classified services: Popularity of site in … Continue reading →

Graphics Wizard Matt has just released new templates – bringing the total to 54!!! Check out the new template: