You’ve been using craigslist and/or kijiji to promote your listings, but which one works better? What are eBayClassifieds, Kijiji and Craigslist? For those of you who don’t know, eBayClassifieds, Kijiji and Craigslist are free online classifieds websites that allow anyone … Continue reading →

Real Estate Websites companies make lots of up-selling offers to their customers, but which ones are legitimate and which are ripoffs? “Surely most website companies don’t offer ripoff products to their customers? That’d be bad for business…” You’d think so, … Continue reading →

It’s a tough market out there, and the invisible hand is pushing many REALTORS® to innovate their sales strategies accordingly. Here are three excellent marketing angles I’ve seen recently: 3: “Free iPod for your Referral!” Okay, so it doesn’t need … Continue reading →

People experienced in the industry know that when times are good, lots of people become REALTORS®. The question is: what is the right number of REALTORS® in a balanced market? NAR Membership Trends Here’s a graph showing NAR membership numbers … Continue reading →

You slam-dunk the listing presentation, get the seller’s signature on the contract, enter the property details into the MLS® system, and start selling right? Not so fast: there may be things missing on that listing that could cost you big … Continue reading →

Credibility makes the difference between a website that makes money and one that doesn’t. Here are the top ten ways to make your website more credible: 1. Make it easy to verify the accuracy of the information on your site … Continue reading →

Let’s get right down to it, shall we: Best REALTOR™ Slogans #5. “My job is your future” – Good. So you understand how big of a deal a home purchase is for me. #4. “Purveyor of fine homes to fine … Continue reading →

If you think your customers are in good hands with your mortgage broker, you might want to think again. It’s about time someone said something This article is personally motivated. Several months ago I had the experience of working with … Continue reading →

Many REALTORS™ buy a website expecting it to instantly make them money, but the truth is that it’ll take a little time and effort before things really get rolling. Here’s a plan that I’ve seen hundreds of REALTORS™ use to … Continue reading →

Pictures say a thousand words, and taking a photo of a listing that is just “good enough” is a recipe for fewer showings and lower offers. Here are some great examples of what to do and what not to do … Continue reading →