Top 3 Worst Agent Videos

Video blogging can be a good idea (IJustine and Justin Bieber have made careers on YouTube) but where it can make, it can also break…

Video 1: Reading-rambler. (a great “stop” at 0:56).

I wish I was successful enough to shoot a video, put it up on youtube, and see how much it cost me in lost deals. Stop.

This would be a great video for teaching skills in anger management, but Eric seems to be using it to play Russian roulette with his business. Stop.

This video illustrates exactly why some actors get paid so much: they have skills that most of us don’t (Eric especially). Stop.

Video 2: The inside joke

It’s good to celebrate making money (I’d argue it’s even healthy to reward oneself with some private gloating from time-to-time), but posting it on YouTube for customers to see (many of whom are still reeling from the largest collapse in the housing market since the great depression) is business suicide, no?

I checked out the middle REALTOR’s website and it’s extremely professional – nothing like the caliber of this video. Unfortunately for her over 2000 people have already watched this brand-tainting video.

Video 3: The blatant pitch of cheese

Viewers can almost excuse the word stumbling and questionable cinematography in this video, but his pitch about professionalism is destroyed in the final seconds when the phone number he says is different from the one shown. Incidentally I found this video that has exactly the same background music and style but didn’t make my list because it doesn’t have a motorcycle ride-in.

Bonus Video: Cheese done well

This has it all: cheesy music, car driving, and a shameless pitch.

I like this video. Short, sweet, backed up with facts, and an option in case I hate the guy.

UPDATE: Bonus, Bonus, Video

A reader sent me a link to this next video after reading this article. Quite frankly I don’t know what to make of it – either this is some kind of brilliant marketing plan or this guy has completely lost it.

Conclusion

The vast majority of real estate videos are horrendously boring and not worth discussing. The good news is that most have fewer than 10 views.

The scary fact is that there’s no shortage of people risking their professional integrity for the sake of “social media”: approximately 25 new potentially business-wrecking real estate videos are added to YouTube every hour.