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	<title>Comments on: What Are Top Producers Thinking?</title>
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	<description>saving you time. making you money. simple.</description>
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		<title>By: Sam Prochazka</title>
		<link>http://www.realpagemaker.com/2010/02/18/what-are-top-producers-thinking/comment-page-1/#comment-731</link>
		<dc:creator>Sam Prochazka</dc:creator>
		<pubDate>Thu, 25 Feb 2010 15:40:54 +0000</pubDate>
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		<description>Hi Linda,

Thanks for the comment. I wrote that article last Thursday because I think there are WAY too many &quot;magic bullet marketing&quot; pitches floating around right now. Sure, social media &quot;can&quot; be useful, but let&#039;s get serious - who logs into their facebook/twitter accounts to see where their Realtor is having coffee, or which beach they&#039;re sitting on in Jamaica? NO ONE. Top producers understand this, and take advantage of being the one clear voice of value in a chorus of noise aimed at the prospective customer.

For better or worse (better for the diligent), there&#039;s no magic bullet that replaces hard work.

Sam</description>
		<content:encoded><![CDATA[<p>Hi Linda,</p>
<p>Thanks for the comment. I wrote that article last Thursday because I think there are WAY too many &#8220;magic bullet marketing&#8221; pitches floating around right now. Sure, social media &#8220;can&#8221; be useful, but let&#8217;s get serious &#8211; who logs into their facebook/twitter accounts to see where their Realtor is having coffee, or which beach they&#8217;re sitting on in Jamaica? NO ONE. Top producers understand this, and take advantage of being the one clear voice of value in a chorus of noise aimed at the prospective customer.</p>
<p>For better or worse (better for the diligent), there&#8217;s no magic bullet that replaces hard work.</p>
<p>Sam</p>
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		<title>By: Linda M James</title>
		<link>http://www.realpagemaker.com/2010/02/18/what-are-top-producers-thinking/comment-page-1/#comment-729</link>
		<dc:creator>Linda M James</dc:creator>
		<pubDate>Thu, 25 Feb 2010 00:31:05 +0000</pubDate>
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		<description>Sam, thank you, this is EXCELLENT!   I have been in the business almost 7 years now and this is the year for me to make a big change in the way I do business - i.e. more marketing of myself, not my brokerage (and paying so much for franchise/advertising fees), and getting things streamlined with an excellent contact database, &quot;bang for your buck&quot; marketing, referral and repeat business.   I am glad to hear that social media may not be the best way - that is what the CREB forecast and tradeshow was all about this year...and it is nice to hear that there may be some better ways to be successful.   Thanks!</description>
		<content:encoded><![CDATA[<p>Sam, thank you, this is EXCELLENT!   I have been in the business almost 7 years now and this is the year for me to make a big change in the way I do business &#8211; i.e. more marketing of myself, not my brokerage (and paying so much for franchise/advertising fees), and getting things streamlined with an excellent contact database, &#8220;bang for your buck&#8221; marketing, referral and repeat business.   I am glad to hear that social media may not be the best way &#8211; that is what the CREB forecast and tradeshow was all about this year&#8230;and it is nice to hear that there may be some better ways to be successful.   Thanks!</p>
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