That is the question we get asked several times each day… Well, here’s the answer (in Alberta at least): Here’s a quote from the Real Estate Council of Alberta Advertising Guidelines: “The advertising of sold properties is problematic. When an … Continue reading →

Ever wanted to setup a marketing campaign targeted at your city and to a specific set of people? Here’s how: Step 1: Choose your sniper rifle Here are the best two: Google Adwords Ever wondered how Google makes so much … Continue reading →

We all know it’s happening: the Canadian Competition Bureau has launched proceedings against CREA (Canadian Real Estate Association). The question no one has answered yet is: how does it affect you as a Realtor™? Time Line October 24, 2008 – … Continue reading →

Have you ever wondered what top producers are thinking? Me too; so I asked… I speak to hundreds of Realtors™ every month and I’m privileged to know some of the top producing Realtors™ in North America. I’ve based the info … Continue reading →

Website gone down? Realtors™ managing their own domain names risk this happening up to once per year, and the worst part is that their websites could be down forever… What’s a domain name? Wikipedia defines a domain name as follows: … Continue reading →

Sales people are calling you to sell it, sellers are demanding it, and your association is telling you to use it, but is print advertising really worth all the time and money you’re putting into it? Newspaper Advertising Newspapers come … Continue reading →

It’s a competitive market out there, and what your paging service isn’t (or is) doing might be costing you thousands in lost business. Here are the three biggest reasons why paging services are killing your business: 1. Paging Services are … Continue reading →

Lots of Realtors® have more than one website, but is it really worth it? The More the Better, Right? Web designers looking to sell more product will say that multiple websites will: give more places for leads to visit create … Continue reading →